Define Two Basic Types SEO

For your online business to be a success, you need traffic. You need visitors actively searching for the product or service you’re selling. This is especially true if you're involved in search engine marketing (SEM). Search engine optimization is ultimately about optimizing your site so that it gets the maximum targeted traffic from the search engines, but getting it right can be difficult. So how does it work? In practical terms, SEO is of two basic types: on page and off page.

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