July 22, 2009

How To Avoid The Biggest Entrepreneurial Mistake When You Hire An Expert Web Copywriter

Getting a writer to create a salesletter for you is as simple as going to a website like Elance and hiring the lowest bidder. Unfortunately if you go with the cheapest writer, the salesletter you get will not be very good.

Writing is an art. It takes a lifetime to master it. Copywriting for direct response salesletters is a skill and perhaps a science. It can take years to get good at it - and along the way the people who are dedicated to the craft need to earn a living as well.