March 23, 2008

Turbulent Business Times? Focus On The Customer

As technology marches on, you hear about all sorts of marketing: telemarketing, internet marketing, and so on. What you don't see businesses focused on anymore is the customer. Instead of asking for a name, most companies ask for your "customer ID number". Instead of saying "good morning, and thank you", you hear, "which department can I transfer you to". The customer has truly become lost in the shuffle of electronics and new age gadgets.