January 13, 2008

Do Not Neglect Your Marketing Plan

No matter what kind of business you own, marketing is always a key component. Whether you're the CEO of a major organization or a small business owner that sells vacuums, you need to market your business.

Marketing is essential in reaching consumers. There is no other way to alert them to your presence and willingness to serve their needs. Far too many businesses fail because the lack a marketing plan.